The Strategic Level:
Analysis, Research, Planning
Of all management roles, strategy is potentially the most important –
yet it is often neglected. The reason strategy is so important is it
involves carefully developed group decisions to concentrate your organization’s
major resources (money, people, activity etc.) on your greatest
opportunities. But in the hustle and stress of day to day work, strategy is
often not a priority. One reason is that people don't have the 21st Century
strategy management tools that Lawrimore provides you. All are designed to
be very cost-effective and time-effective for you and your management team:
(1) Strategic Analysis involves an
in-depth discussion with the management team (you decide who participates)
of what is most important to you, how you create value for customers,
positive and negative forces at work, critical issues to be managed, visions
for the future, and other vital elements. This process is one we have
continuously refined over many years to reflect what works best in the real
world, including best practices of leading organizations. It is the ideal
way to get a hands-on understanding of how you can improve your success,
some things you do yourself and some with Lawrimore's assistance. After
facilitating the Strategic Analysis meeting, we prepare a summary report and
recommendations - a menu of options for what you might do next - and present
them to your group in a follow-up meeting.
(2) Strategic Research involves
surveying the perceptions, opinions and needs of customers, employees and
other key groups. This is important because the Strategic Analysis just
gives one picture of reality - the management team's view. But what do
customers think about the company? And what ideas do your employees or
associates have for improvements? And what's going on inthe marketplace in
terms of competitors and trends that you might not be fully aware of? All
these are questions which can be answered with various kinds of Strategic
Research. Strategic Research is also very valuable in providing information
that will help make difficult decisions regarding critical issues and
priorities uncovered in the Strategic Analysis.
(3) Strategic Planning involves
setting goals for the future and developing action plans to achieve those
goals. It is very important for strategic planning to be concise, realistic,
and adaptable to constant change. Many people have had bad experiences with
highly detailed, rigid strategic plans that ended up being a big frustration
and a waste of lots of time and money. To avoid those and other problems,
and emphasize the positive dimensions, Lawrimore has developed a very
effective process we call Dynamic Strategic Planning. We have devoted
an entire website plus a downloadable e-book on the subject.
Click
here to visit that site.
Lawrimore also offers:
Organization
Development to enhance teamwork, unity and improvements
Economic Development to strengthen local
economies, attract new industry and enhance quality of life.
Measurement and Evaluation systems which are quite valuable
in helping your people and action plan stay on course. We also provide marketplace
monitoring services to help you track changing developments and trends in
the marketplace so you can adapt quickly to evolving opportunities.
To discuss your needs and how these strategic services might work for you, be sure to contact us
using our online contact form or
calling 704-332-4344.
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Write us at: Lawrimore Inc.
1320 Fillmore Ave., Ste. 312
Charlotte NC 28203
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